Deep Analytics Audit — 100+ Checks
Enter a URL to begin your audit
100+ checks across tag management, analytics, ad pixels, data layer, consent mode v2, cookies, accessibility, third-party scripts, security headers, SEO, and performance. Plus GA4 property audits, GTM container inspection, HAR analysis, and PageSpeed integration.
📋 Paste Page Source
Can't fetch the URL? Paste the page source directly. In your browser:
- Navigate to the page you want to audit
- Right-click anywhere on the page → View Page Source (or Ctrl+U / Cmd+Option+U)
- Select All (Ctrl+A / Cmd+A) and Copy (Ctrl+C / Cmd+C)
- Paste it below
📊 GA4 Property Audit
Connect to the GA4 Admin API to audit custom dimensions, audiences, events, data streams, and configuration quality.
- Property configuration — industry category, timezone, currency, data retention settings
- Data streams — verifies you have a web stream with a valid Measurement ID (G-XXXXXXX)
- Custom dimensions — lists all user-scoped and event-scoped custom dimensions, checks naming
- Custom metrics — lists all custom metrics and their measurement units
- Audiences — checks for configured audiences for remarketing
All data stays in your browser. The token is used for one API call and never stored.
- Go to analytics.google.com
- Click Admin (gear icon, bottom left)
- Under Property, click Property Settings
- Copy the Property ID (numeric, e.g.
123456789)
- Go to OAuth 2.0 Playground
- In the left panel, find "Google Analytics Admin API v1beta"
- Check the scope:
https://www.googleapis.com/auth/analytics.readonly - Click Authorize APIs → sign in with your Google account
- Click Exchange authorization code for tokens
- Copy the Access token (starts with
ya29.)
⚠️ Tokens expire after 1 hour. Generate a new one if you get a 401 error.
📑 Multi-Page Scan & Comparison
Scan multiple pages of the same site to compare analytics implementation, find inconsistencies, and identify pages missing critical tags.
🧪 Consent Mode Simulation
See what tracking data is sent (or blocked) under different consent states. Enter a URL or use your last audit results.
🔀 Conversion Path Checker
Verify tracking consistency across your conversion funnel. Enter pages in order (landing → product → cart → checkout → thank you).
📜 Audit History & Before/After Comparison
Previous audit results are saved locally. Compare before and after to track progress on fixes.
🔖 Bookmarklet Generator
Drag this bookmarklet to your browser bookmarks bar. Click it on any website to instantly audit the current page.
📊 Audit This PageDrag the button above to your bookmarks bar. On any page, click it to open the auditor pre-filled with that URL.
🤖 AI — Powered by Buddy
Get AI analysis of your audit results with prioritized fix recommendations, implementation code, and strategic insights.
Sign in once — works across all tools. 25 free credits to start.
⚙️ Advanced: Use your own API key
AI Analysis
🏷️ GTM Container Audit
Inspect your Google Tag Manager container — list all tags, check firing triggers, identify misconfigurations.
- All tags — GA4 config, conversion tags, custom HTML, pixel tags, and their status (active/paused)
- Firing triggers — verifies every tag has at least one trigger (orphan tags never fire)
- Tag types — counts GA4 (gaawc/gaawe), Google Ads (awct), custom HTML, and more
- Variables — lists all configured variables
- GA4 presence — verifies a GA4 Configuration tag exists in the container
- Conversion tracking — checks for Google Ads conversion tags
- Go to tagmanager.google.com
- Click on your container. Look at the URL:
https://tagmanager.google.com/#/container/accounts/6001234567/containers/12345678/workspaces/... - The first number after
accounts/is your Account ID - The number after
containers/is your Container ID
- Go to OAuth 2.0 Playground
- Find "Tag Manager API v2" in the left panel
- Check:
https://www.googleapis.com/auth/tagmanager.readonly - Click Authorize APIs → sign in → Exchange tokens
- Copy the Access token
- Go to Google Cloud Console > Tag Manager API
- Click Enable (if not already enabled)
⚠️ If you get a 429 error, the API has rate limits. Wait 60 seconds and retry.